Qugu citrus industry chain touch "oil" extension, help rural revitalization
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On February 22, 2021, on the 11th of the first month of the lunar calendar, all employees of qu gu group gathered together to hold a grand mobilization meeting for the start of the new year in 2021. the main purpose of the meeting was to return to their original positions and concentrate their efforts.
In March, spring is full, and Lun evening is fragrant. "Orange Yi Jie, Smart Zigui" The first Sinopec Yi Jie Zigui Navel Orange Festival will be held ceremoniously in Zigui County on March 29, 2021. This event was hosted by Zigui County People's Government and Sinopec Hubei Petroleum Branch, and undertaken by Zigui County Citrus Association and Hubei Qugu International Agricultural Group.
Zhou Zhengying, Deputy Mayor of Yichang Municipal Government, Sun Li, Deputy Director of Poverty Alleviation Office of China Petrochemical Corporation, Ye Zihui, Vice President of Yijie Sales Co., Ltd., Yu Haiping, General Manager of Sinopec Hubei Petroleum Branch, Xiang Haoping, Party Secretary of Sinopec Hubei Petroleum Branch, Yang Yonggang, Party Secretary of Jingmen Refinery, Du Yubin, General Manager of Sinopec Henan Petroleum Branch, Yang Yong, Deputy Secretary of CPC Zigui County Committee, song Jianjian, Deputy Magistrate of Zigui County People's Government, Professor Pan Siyi, Chief Scientist of Chinese Citrus , Hubei Shunfeng Express Co., Ltd. General Manager Pan Wei, Hubei Qugu International Agricultural Group Chairman Li Zhenglun and other leaders and guests attended the event.
Also participating in this activity: china-Korea Petrochemical, Anhui Petroleum, Beijing Longyu, Shengli Oilfield, Jianghan Oilfield, Lubricating Oil, Central China Company, Beijing Petroleum, Hebei Petroleum, Shanxi Petroleum, Shanghai Petroleum, Jiangsu Petroleum, Zhejiang Petroleum, Shandong Petroleum, Hunan Petroleum, Guangdong Petroleum, Guizhou Petroleum, Chongqing Petroleum, Shaanxi Petroleum, Inner Mongolia Petroleum, Qinghai Petroleum, Ningxia Petroleum, Sales Central China Branch, Jianghan Salinization, National Pipeline Network, Sharing Center Wuhan Service Department, dongfeng Commercial Vehicle, Dongfeng Hongtai, E Travel Investment, Yuantong Group, Total, Wurun Petrochemical and 11 Hubei Excellent Jingchu Premium Suppliers.
The event also invited Xinhua News Agency Hubei Branch, China News Service Hubei Branch, China Business News, Hubei Daily, Jingchu Network, Hubei Radio and Television Station, Hubei Changjiang Longshang Media, three Gorges Radio and Television, three Gorges Daily, three Gorges Business Daily and other media to promote the event.
Yichang Municipal Government Vice Mayor Zhou Zhengying delivered a speech
Xu Benyu, Deputy Secretary of Zigui County Committee of the Communist Party of China, delivered a speech
Secretary of Hubei Petroleum Party Committee delivered a speech to Haoping Xiang
Speech by Li Zhenglun, Chairman of Hubei Qugu International Agricultural Group
Song Jianjian, Deputy Magistrate of Zigui County People's Government, Promotes Zigui Navel Orange
https://v.qq.com/x/page/r3237phx072.html?ptag=qqbrowser
"Citrus Academician" Deng Xiuxin, Vice President of Chinese Academy of Engineering and former President of Huazhong Agricultural University, video promotion of Zigui navel orange
Pan Siyi, Professor of Food Science and Technology College of Huazhong Agricultural University, introduced the whole industry chain of Qugu citrus
Li Lingling, sales director of Hubei Qu Gu International Agricultural Group, introduced the cooperation between Qu Gu and Yi Jie and released the new deep-processed products on site.
Sinopec Hubei Petroleum Company and Qu Gu Group Sign Convergence Development Strategy Agreement
Sinopec Hubei Oil Company Signs Cooperation Agreement with Brother Enterprises
Hubei Shunfeng Express Co., Ltd. signed a strategic cooperation agreement with Sinopec Hubei Petroleum and Qugu Group.
After the meeting, the guests visited and inspected the fully automated transparent factory of Hubei Qugu International Agricultural Group, the "zero waste" central kitchen for comprehensive utilization of citrus, and the citrus cultural center.
Qu Gu Group joined hands with Sinopec in Hubei in 2016, forged a deep friendship and achieved mutual benefit and win-win results. Qu Gu has enabled consumers all over the country to taste delicious Zigui navel orange and navel orange deep-processed products through various modes such as "Yi Jie stores, card voucher delivery, online Yi Jie platform, group purchase in the middle and lower reaches, and Sinopec procurement in other provinces. In 2020, Zigui agricultural products will be driven out of the mountains through Sinopec's Yi Jie system. Qu Gu alone will realize sales revenue of 35.8 million yuan through this channel, which is expected to exceed 50 million yuan this year. Sinopec actively supports Qugu Group to establish Qugu Citrus Industry Chain Experience Store in Zigui Orange Song Gas Station, Yichang Dongshan Gas Station, Xiangyang Gas Station and Wuhan Shisheng Gas Station. in Hubei ProvinceMore than 300 star stores set up demonstration cabinets for citrus deep processing products. The market exposure rate of Zigui navel orange and its deep-processed products has been increased, and the brand awareness of Zigui navel orange and Qu Gu has been cultivated.
In the next step, Qu Gu Group will cooperate with Sinopec in depth and develop in depth to create a number of tens of millions of single products, so as to realize the benign interactive development of Zigui navel orange and deep-processed products from the supply end, production end to the sales end. Use citrus industry chain to help Zigui rural revitalization and realize Zigui's goal of "enriching the people and strengthening the county. The two sides will carry out innovative cooperation in various fields and actively explore the "Sinopec self-driving tour, research tour and recuperation training program" so that more Sinopec iron powder and employees of affiliated enterprises can come to Zigui to enjoy the beautiful scenery of the Three Gorges and taste Zigui navel orange and deep-processed products. The two sides are also exploring capital cooperation, from the supply chain to the cooperative factory across, to achieve Sinopec Yi Jie Qugu citrus industry chain products in the national Sinopec promotion.
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